Beauty Industry

Shakira Launches New Fragrance

The Grammy Award winner's scent is packaged in a luminous bottle that evokes an oriental dancer.

Shakira has launched her new fragrance, “S by Shakira,” which she claims to be as unique as her own songs.

“The type of women who feel a connection with this fragrance would be independent and strong, but also a woman with a great capacity to love and a strong sense of who they are. It’s for a woman who believes in herself,” People magazine quoted her as saying.

Shakira, a Grammy Award winner, has collaborated with Puig to explore her delicate side with a scent that exudes simplicity, sensuality and self. The fragrance’s signature notes are bright jasmine, sandalwood and an oriental dream housed in a luminous bottle that evokes an oriental dancer.

“Like one of my songs, I wanted S by Shakira to tell a story, and to be something personal and unique. A perfume has to really reflect something inside you, make you connect with it in an emotional way,” she added.

S by Shakira will hit shelves in September, with prices ranging from $17 to $35.

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